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ABOUT
Mahina Group is a small-but-mighty family business operated by Matt and Rebecca Saunders; a conservatory where brands are conceived then grown with care, creativity and purpose.
Every Mahina Group brand begins with deep research into customer needs, uncovering subtle pain points that may never have been voiced, but once the solution is revealed, it can’t be unseen. Our offerings are design-led, desirable and supported by future-friendly systems, making them valuable additions to everyday life.
Our focus on fragrance enables a shared infrastructure and a passion for exploring the psychology of scent, how it shapes mood, memory and mindset. The goal is to unleash the power within the olfactory system across a broader range of daily tasks.
Brands span from sustainable luxury to accessible premium, combining high quality with strong performance and clear consumer value. Addictive, some might say. Each development begins with a Direct-to-Consumer experience before expanding into trade, on-premise, or wholesale channels. All operations follow a future-friendly model, measuring material, production and consumption impacts across people, planet, and profit. Smart technology and efficient systems allow our small team to scale with ease, but still keep it lean and speedy.
MATT SAUNDERS
( Co-Founder )
Matt’s architectural and entrepreneurial experience brings operational mastery, strategic thinking and a sharp focus on building scalable and profitable ventures. He describes these as “highly efficient businesses wrapped in beautiful brands.” His creative direction flows through the Mahina Group portfolio from visual identity, operational systems, to product design and always carefully balances both form and function.
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BEC SAUNDERS
( Co-Founder )
Rebecca’s design and marketing background ensures every brand connects deeply with people by understanding their habits, desires and what makes a difference in their lives. Her passion for creating worlds through powerful story-telling and building communities who yearn to inhabit them, forms the foundation for all Mahina Group brands.
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